Uncle Jerry's 
Famous Fried Chicken

CLIENT 
Uncle Jerry
PARTICIPATION
Art Direction & Design
STORY
The client was fairly new to the mainstream fast food scene. He commissioned me to come up with a logo that looks fun and welcoming. The stores would be stand alone and semi-mobile so I thought the logo should look active and lively. Part of the brief also mentioned that it should look and feel like someone fun to be with, just like a favorite uncle.





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